This blog is a place for encouragement, color + design inspiration, tips for creative entrepreneurs and small business owners, and general creative musings.
Creative people need to be around creative people to thrive. When life is busy, it can be hard to make those connections, so the Art is a Record Creatives Community was born. Join our private Facebook group, where you can ask questions, share what you're working on, and be inspired. It is a place where we can share with confidence and encourage each other to grow. I hope you’ll join us!
The most meaningful visual identities are the ones that feel like stepping into someone’s world. That is exactly how it felt creating the logo and visual identity for musician and creative storyteller Joannah Lodico. This is a brand inspired by nature, music, history, and the quiet magic of a cottage hidden deep in the forest.
Read MoreA logo should do more than look pretty. It should hold space for meaning. The new logo for SafeKept Legacy does just that. SafeKept Legacy is an innovative platform that helps people preserve their stories, memories, and end-of-life wishes.
Read MoreI’m excited to share the new logo design for an exciting venture taking shape in the heart of Downtown Midland. Downtownsend will be a new gathering space on Townsend, bringing a touch of Paris to Midland with French-inspired seating, pergolas, planter boxes, and its signature feature, a “Love Fence.”
Read MoreToday, we’re excited to reveal the bold new identity for Motor City Designworks, a St. Clair Shores-based interior design firm that blends everyday accessibility with high-end luxury.
Read MoreWe’re excited to reveal the new visual identity for Michigan Maven Creative Associates, a consultancy that joyfully supports small to mid-sized creative organizations through values-driven arts administration and community engagement.
Read MoreToday, we're thrilled to reveal the new visual identity for Industrial Pearl, a residential cleaning and organization business that goes beyond tidying up—it transforms homes and lives with care, trust, and connection to the community.
Read MoreToday, we're excited to share the visual identity for Stirred Up with Jessica & Heather, a podcast that blends real conversations, humor, and heartfelt insights with an undeniable Midwestern grit and charm.
Read MoreToday, I am thrilled to share the design story behind the new logo for The Potter’s Hand. This unique blend of a Christian boutique and a future coffee shop has been a delightful project to work on, especially with Rochelle’s clear passion for her business.
Read MoreToday, I am thrilled to share the design story behind the new logo for The Potter’s Hand. This unique blend of a Christian boutique and a future coffee shop has been a delightful project to work on, especially with Rochelle’s clear passion for her business.
Read MoreWe’ve been collaborating with Julia Kepler on logos and brand identities since Serendipity Road opened in Midland in 2017. Since then, she has expanded with two additional shops: Joyful Tantrum and Joyful Tantrum Recess, the latter of which has recently rebranded to Shop with Moxie!
Read MoreWe had the recent pleasure of creating a logo, brand identity, and building a new website for Burdzinski & Partners. This locally owned business is a federal labor practice with the locations across the USA. When we first met, I didn’t know what a federal labor practice was as, but I knew a business that’s been around since 1935 was one worth learning about!
Read MoreToday, we're thrilled to reveal the narrative behind the design of Whispered Clarity's logo. I had the pleasure of collaborating closely with owner Joannah Lodico, to craft a logo that embodies the essence of calm and clarity she provides with her virtual assistant business.
Read MoreToday, we're thrilled to share the journey behind the redesign of Monroe Sport Center and Mugsy's Sports Grille & Bar logos. I had the great pleasure of working closely with my brother and sister-in-law, Matt and Sharon, on this project!
Read MoreWe recently had the pleasure of crafting a visual identity for Kristie Mulder’s latest venture, Firm Foundation Physical Therapy. In our initial planning session, Kristie expressed her commitment to offering personalized, one-on-one care that goes beyond traditional physical therapy.
Read MoreFor this rebrand Creative 360 wanted something fresh, accessible , and alive. Creative 360 is all about opening doors for people and providing space to help people realize their dreams. I wanted to give them a logo that felt dynamic and interesting, but was also bold and clear.
Read MoreWorking with Mária to create this logo and visual identity for her new parent coaching business was wonderful! We started with a great planning session where had a conversation around what her goals were and how she wanted her clients to feel when they interacted with this brand.
Read MoreWorking with the team at Clearbrooke Products to create a custom visual identity for the cleaning product, Banexa, was such a fun process!
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