Logo Reveal: Michigan Maven Creative Associates
At Paper Heart Design Co., we believe every logo tells a story, and when done thoughtfully, it becomes a visual expression of an organization's mission and values. Today, we’re excited to reveal the new visual identity for Michigan Maven Creative Associates, a consultancy that joyfully supports small to mid-sized creative organizations through values-driven arts administration and community engagement.
A Vision Rooted in Passion
With 15 years of experience in the arts industry, Michigan Maven Creative Associates was founded with a clear mission: to help creative organizations thrive by focusing on joyful service and community-building. From guiding youth and family programming to consulting on diversity, equity, and inclusion strategies, MMCA is dedicated to fostering access to the arts for artists, patrons, and audiences alike.
Founder Katie Trzaska-Miller envisions MMCA as a partner that not only helps organizations align with their values but also creates healthier, more collaborative workplaces. MMCA celebrates the cultural richness of Michigan communities and beyond, exuding joy, passion, and a deep belief in the transformative power of the arts.
The Logo
The new logo is designed to represent MMCA’s mission while ensuring flexibility for its wide-ranging services.
Features of the Design:
Double M Monogram: The interlocking M’s form a chevron, symbolizing movement, progress, and MMCA’s commitment to building a bright future for the arts.
Clean and Modern Aesthetic: With simplicity and timelessness at its core, the logo is designed to stand the test of time while staying approachable and professional.
Versatility: We developed circle, horizontal, and block lock ups, in addition to icons and chevron elements for a well rounded suite that will work in every application you could need.
Color Palette: Shades of blue, teal, and turquoise evoke Michigan’s lakes and natural beauty, while a pop of coral adds energy and vibrancy to reflect MMCA’s joy-filled mission.
The result is a logo that feels serious and reliable but also dynamic and inspiring—a perfect reflection of MMCA’s values and vision.
Building Bridges, Sparking Joy
Michigan Maven Creative Associates is more than a consultancy; it’s a movement to create meaningful connections between arts organizations and their communities. By empowering small to mid-sized organizations with the tools and strategies they need to succeed, MMCA ensures the arts remain accessible, vibrant, and inclusive for all.
Whether you’re looking for help with community engagement strategies, school matinee programs, or mission and values consulting, MMCA is here to provide expertise, reliability, and a spark of joy.
It’s been an honor to bring Michigan Maven Creative Associates’ vision to life. This logo is more than a design—it’s a symbol of the organization’s unwavering belief in the power of creativity and its commitment to joyfully serving the arts.
To learn more about Michigan Maven Creative Associates and how they can support your organization, visit their website. You can also listen to MMCA founder Katie on the There’s No Business Like… podcast!
Learn more about There’s No Business Like… on Facebook or Instagram.
Want to create a logo as bold as your vision? Let’s chat about how Paper Heart Design Co. can help you bring your story to life.
In an effort to foster a creatives community I’ve started a Facebook group called Art is a Record Creatives Community, the same name as this blog. I would love for you to join in the fun as we discuss creative living, projects, art, and life.
