We love color, and we know you do too! Below are some of the most common questions we get about our color palettes.

Are your color palettes free to use?

Yes! All color palettes in the Paper Heart Design Color Library are free to download and use in personal and commercial creative projects.

What is a hex code?

A hex code is a six-digit code that represents a specific color in digital design. It’s used in graphic design software like Adobe Creative Suite, Canva, Procreate, website design, and other digital applications to ensure color consistency. For example, the hex code #FF5733 will always give you the same shade of orange, no matter where you use it.

What paint color is this?

The colors in our palettes are digitally selected, meaning they don’t always have a direct match in traditional paint collections. However, many hardware or paint stores offer color-matching services where they can scan a digital color and mix a close match. You can also compare the color to physical paint chips using your phone or computer screen as a reference—but keep in mind that screens display colors differently based on settings and lighting.

Can I use these colors for my art, logo, or branding?

Yes! Our color palettes are free to use, whether you’re creating artwork, designing a logo, or building a brand identity. If you’re using them for branding, we always recommend testing them in different formats (print, digital, merchandise, etc.) to make sure they look the way you want across all platforms.

Need help with color selection?

If you’re unsure how to use these colors in your branding or design projects, we’d love to help! Paper Heart Design Co. specializes in creating cohesive, intentional color palettes that reflect your brand’s personality and vision.

How do I use the .ASE (Adobe Swatch Exchange) files in Procreate?

Follow these steps:

  1. Download the .ASE file to your iPad.

  2. Open a canvas in Procreate.

  3. Click on the Color Picker circle, then click on palettes in the lower right of the menu.

  4. Click the plus sign in the upper right of the menu and click “New From File”, then select the .ASE file you want to add.

  5. Your new color palette will appear in the Palettes section of the Color Picker in Procreate. Now you're ready to start creating with your new Procreate color palette!

How do I use the .ASE (Adobe Swatch Exchange) files in Adobe Illustrator?

Follow these steps:

  1. Download the .ASE file to your computer.

  2. Open a document in Illustrator.

  3. If your swatches window isn’t already open go to Window > Swatches.

  4. Click on the three lines (hamburger) in the upper right of the window, then click Open Swatch Library, then Other Library and select the .ASE file you want to add.

  5. Your new color palette will appear in the swatches section as a new folder. Now you're ready to start creating with your new color palette!

Can I use these color palettes in Canva?

Yes! You can use the individual hex codes to recreate the palette in Canva. Simply copy a hex code from the palette page and paste it into the Canva color picker when customizing text, backgrounds, shapes, and other design elements.

 

Enjoy browsing the site and feel free to send us a message if you have additional questions or would like to hire us to create a custom palette for you!


Browse Color Palettes