This blog is a place for encouragement, color + design inspiration, tips for creative entrepreneurs and small business owners, and general creative musings.
Creative people need to be around creative people to thrive. When life is busy, it can be hard to make those connections, so the Art is a Record Creatives Community was born. Join our private Facebook group, where you can ask questions, share what you're working on, and be inspired. It is a place where we can share with confidence and encourage each other to grow. I hope you’ll join us!
I’m excited to share the new logo design for an exciting venture taking shape in the heart of Downtown Midland. Downtownsend will be a new gathering space on Townsend, bringing a touch of Paris to Midland with French-inspired seating, pergolas, planter boxes, and its signature feature, a “Love Fence.”
Read MoreOnce again, nature has proved to be the best place to find color inspiration! When I was a kid I collected frogs— figurines, stuffed animals, bookmarks, whatever! I loved Frog and Toad books. Now, my daughter is a frog fanatic and she helped create this weird and wonderful collection featuring frogs and plants.
Read MoreThe 2025 Behr Color of the Year is Rumors MQ1-15! Behr’s 2025 Color of the Year, Rumors (MQ1-15), is a rich, deep red with subtle earthy undertones, striking a balance between bold energy and timeless sophistication.
Read MoreFree downloadable color palettes for Procreate!
Read MoreToday, we’re excited to reveal the bold new identity for Motor City Designworks, a St. Clair Shores-based interior design firm that blends everyday accessibility with high-end luxury.
Read MoreThe 2025 Valspar Color of the Year is 8002-45G Encore! This beautiful navy blue share has a violet undertone that reads very rich in both physical and digital applications.
Read MoreWe’re excited to reveal the new visual identity for Michigan Maven Creative Associates, a consultancy that joyfully supports small to mid-sized creative organizations through values-driven arts administration and community engagement.
Read MoreToday, we're thrilled to reveal the new visual identity for Industrial Pearl, a residential cleaning and organization business that goes beyond tidying up—it transforms homes and lives with care, trust, and connection to the community.
Read MoreThe 2025 PANTONE Color of the Year is PANTONE 17-1230 Mocha Mousse! This warm brown hue is “imbued with an inherent richness that nurtures with its suggestion of the delectable quality of cacao, chocolate and coffee, appealing to our desire for comfort.”
Read MoreToday, we're excited to share the visual identity for Stirred Up with Jessica & Heather, a podcast that blends real conversations, humor, and heartfelt insights with an undeniable Midwestern grit and charm.
Read MoreSpooky season is my favorite. I love fall. I love Halloween. It's cozy, it's creepy. All the best movies... I could go on... but instead, let’s dive into the colors of the season!
Read MoreIt’s still hot outside, but it’s officially fall! My favorite season. Here’s a color palette collection all about autumn! The color changes, the lowered temperatures, the crunchy leaves… it’s just the best. I’ve got my jeans and hoodies ready, just waiting on the lower temps!
Read MoreToday, I am thrilled to share the design story behind the new logo for The Potter’s Hand. This unique blend of a Christian boutique and a future coffee shop has been a delightful project to work on, especially with Rochelle’s clear passion for her business.
Read MoreSchool may be back in session, but summer isn’t over yet! There’s still time for warm walks with your toes in the sand, swimming in the sea, and there’s always time to drink the wild air. Living in Michigan, lake beaches are my favorite, but the few times I’ve been to the ocean left me in awe.
Read MoreToday, I am thrilled to share the design story behind the new logo for The Potter’s Hand. This unique blend of a Christian boutique and a future coffee shop has been a delightful project to work on, especially with Rochelle’s clear passion for her business.
Read MoreWe’ve been collaborating with Julia Kepler on logos and brand identities since Serendipity Road opened in Midland in 2017. Since then, she has expanded with two additional shops: Joyful Tantrum and Joyful Tantrum Recess, the latter of which has recently rebranded to Shop with Moxie!
Read MoreWe had the recent pleasure of creating a logo, brand identity, and building a new website for Burdzinski & Partners. This locally owned business is a federal labor practice with the locations across the USA. When we first met, I didn’t know what a federal labor practice was as, but I knew a business that’s been around since 1935 was one worth learning about!
Read MoreI have always been fascinated by the northern lights. They are elusive, strange, and otherworldly, like something from folklore, but it’s real. I like things that are science, but feel a bit like magic. I’ve not yet experienced aurora borealis in person yet, but it’s on my bucket list.
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