This blog is a place for encouragement, color + design inspiration, tips for creative entrepreneurs and small business owners, and general creative musings.
Creative people need to be around creative people to thrive. When life is busy, it can be hard to make those connections, so the Art is a Record Creatives Community was born. Join our private Facebook group, where you can ask questions, share what you're working on, and be inspired. It is a place where we can share with confidence and encourage each other to grow. I hope you’ll join us!
I was so excited when Destiny from Knifty Knittings reached out about a rebrand for her knitting business. I have admired her beautiful work for years and it was a joy to collaborate on creating a new visual identity to represent her business! Destiny creates modern knitting patterns, kits, and video tutorials geared toward beginner knitters.
Read MoreIt was a joy to work with hair artist and owner of Breathe, Erin Schumacher, to create this beautiful branding suite as she works towards opening her beauty studio in The Ashman Plaza, in Midtown Midland, Michigan.
Read MoreIt was such fun to work with Jordyn Wilson of JoJo’s Cookie Co. to create this branding suite as she transitions their location to beautiful Petoskey, Michigan!
Read MoreThe Ashman Collective branding suite is especially near and dear to my heart, since I am a co-founder! Reneé Deckrow, Dacia Parker, and I make up The Ashman Collective.
Read MoreI’ve been so excited to share this brand reveal with you! Not only because it’s a beautiful logo, but because it represents a much needed service in our community. Rooted Potential offers occupational therapy and lactation consultant services to babies and moms.
Read MoreI met Julia Kepler several years ago, when she was first opening Serendipity Road in downtown Midland, Michigan. Serendipity Road is a small business that supports small business in the form of a gift boutique.
Read MoreHi there, fellow business owner! There are a million things to juggle when you own a business. I know you know your products and services like the back of your hand, which is an awesome start. But how does your business present itself? Have you given thought to how you are being perceived by potential customers?
Read MoreIn late 2018 I rebranded Paper Heart Design in a day. It was one of those things that just hit me and fell together in the most perfect creative way. When it came time to order new business cards I thought long and hard about what I could do to set myself apart from other graphic artists…
Read MoreThe first time I met Julia Kepler was at Live Oak Coffeehouse. We met to discuss the creation of a logo for a brand new store she was opening in downtown Midland, Michigan: Serendipity Road…
Read MoreIn February of 2016 I began teaching painting classes at Captured Community (now Parker Lane Design Studio). It was an incredible experience that started as a way for me get out of the house once in a while and be creative, (hello, mom with young kids cabin fever!), but it became an awful lot more…
Read MoreWhen it comes to graphic design, logos are my absolute favorite. I rebranded Paper Heart Design back in April 2017 and was happy with where I landed on that design, but...
Read MoreIn the past few weeks I have had the great pleasure of working with another Midland small business owner, Gretchen Schmidt. She is the proprietor of Wild Violets Handmade where she makes custom hand knit and crochet gifts and accessories…
Read MoreOver the years I've had the pleasure of designing a few shirts here and helping with other varied design projects. Early this summer I was able to meet and collaborate with the director of marketing and social media, Natalie Lodicobond, on designing a new logo for the 2018-2019 school year theme; Sovereignty of Christ.
Read MoreBack in January, Alicia Bucci reached out to me to help create the first impression for her book of poetry; the cover art. I love this kind of job…
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